The New Shopping Bag Bluebird Days Medium

A simple yet iconic design with tremendous volume. It makes any plastic bag irrelevant ánd replaces all other bags. Created with your daily essentials in mind, anytime, any place. The bag effortlessly folds due to its lightweight and resilient material; therefore a perfect portable bag to take with you.

Bluebird Days
This phrase is used when you’re high in the snow-covered mountains. The sky is an endless, cloudless blue, and the sun blindingly reflects off fresh, untouched snow. Survival demands warm clothes and good sunglasses, but then, the crisp day becomes pure magic.

SUSAN BIJL X 75B: partners in colour, light, and design.

For over a decade, 75B has shaped our visual identity, from the logo to our website to the vibrant wrapping paper used in our stores. In 2015, they created two iconic bag prints: Dots and Camo. Now, to celebrate 25 years of SUSAN BIJL, 75B returns with a special edition featuring a dazzling series of colour-shifting designs, inspired by the very same wrapping paper that became part of our signature.